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Rapid Supplements’ Pure Whey Protein Isolate (WPI) is a fairly straightforward protein powder, and the unflavoured version is particularly clean.
The current Unflavoured WPI from Rapid Supplements contains 100% whey protein isolate as its sole ingredient. Per serve, the manufacturer lists:
That makes it a good option if you're looking for high protein with relatively few calories and carbs.
Generally, yes, if your priority is a leaner protein source.
Whey isolate (WPI) undergoes additional filtration, removing much of the lactose, fat and other components found in whey concentrate. You therefore get a higher percentage of protein per gram.
For example, Rapid's older flavoured 100% Pure WPI is reported as providing about 31.5 g protein per 40 g serve, although the flavoured product contains additional ingredients such as flavours, lecithin, gums and stevia.
It's particularly useful if you:
You don't need to drink it immediately after training. The important thing is getting enough total protein throughout the day.
The unflavoured version is very different from the flavoured "100% Pure" product despite the similar name. The unflavoured product is genuinely just whey isolate, whereas the flavoured versions contain sweeteners/flavourings and other ingredients.
Also, WPI is not lactose-free in the absolute sense—it is simply much lower in lactose than concentrate.
My take: If you're after a clean, high-protein WPI, Rapid's unflavoured version looks quite good on paper. The main question is whether it's good value compared with other Australian WPI products.